BACHELOR'S DEGREE
Open Applications
Immersive programmes, with a strong link to companies.
Open Applications for 2024/2025.
GLOBAL MASTER DEGREES IN MARKETING AND BUSINESS
Get ready to lead the global economy!
Immersive programme, with a strong link to international companies and markets!
Welcome to IPAM, the Marketing Business School
IPAM is committed to developing Business Leaders capable of creating successful strategic visions in a constantly evolving environment. It operates through an immersive and innovative learning model with strong ties to the corporate world.
Explore the complete educational offer of IPAM with more than 40 innovative programs in Marketing, Business, and Technology.
40
Years of Leadership in Marketing Education in Portugal
94%
Employability
+40
Innovative Programmes in Marketing, Business and Technology
+280
Employability partnerships
85%
From the curricular units
Students respond to real challenges launched by companies
+140
International Mobility Partnerships and 17% International Students
Academic Model
Face-to-face
The classroom is the world. IPAM challenges the traditional concept of classroom teaching and it is this vision that our School imprints in the education of its students. A vision of disruption, of thinking differently, of seeking creative solutions. It is with this Marketing mindset that IPAM students, tomorrow's leaders and future CEOs, look at the market and lead businesses.
Online
IPAM offers a dynamic and motivating learning environment, with the necessary flexibility to articulate the student's personal, academic and professional life, with the resources that ensure a 100% online high quality education. Balancing personal, professional and academic life.
Some highlighted programmes
This double bachelor's degree provides a deep understanding of global business and marketing principles and practices to excel in the fast-paced international business environment.
Unique and innovative program, specially designed to empower you to lead the needs and trends of the global marketplace.
Unique and innovative program, specially designed to empower you to lead the needs and trends of the global marketplace.
Partnerships with companies
Due to its strong connection with companies, every year more than 50 real cases are developed with companies that are integrated in IPAM's programmes involving more than 1000 students.
Latest news
IPAM celebrates four decades and presents a Manifesto that redefines the future of marketing
5 novembro 2024
Read more
IPAM: Shaping the future of marketing and leading business
In an interview with Marketeer, Daniel Sá, executive director of IPAM, reflects on the institution's impact on the evolution of marketing education in Portugal.
5 novembro 2024
Read more
IPAM and European University celebrate Research Day with discussions on funding and Academic Excellence Awards
On October 29th, the European University and IPAM brought together teachers, researchers and students in the Auditorium of the Quinta do Bom Nome Campus to celebrate Research Day.
31 outubro 2024
Read more