Rodrigo Ribeiro Coimbra

Dr. Rodrigo Ribeiro Coimbra (this course’s Coordinator) holds a Ph.D. from the University of Porto, a master’s degree in Marketing, an Executive MBA in Business Management, and a Specialization in Globalization, Media, and Citizenship. He is a Professor at IPAM Lisbon – Portugal, and a Visiting Professor at Solbridge International School of Business (AACSB) and Nova School of Business and Economics (Postdoc). He was an Assistant Professor at Solbridge and Endicott College and Senior Regional Manager at Woosong University, South Korea. He has been a Visiting Professor in Poland and China and has held academic positions in Brazil. In his professional career, Dr. Coimbra has held leadership roles, including Director of Marketing in Brazil, and has provided marketing consultancy for companies in different countries, including England and Portugal.