A program that prepares professionals to lead the retail market.

This double bachelor's degree provides a deep understanding of global business and marketing principles and practices to excel in the fast-paced international business environment.

A dual challenge that will equip the student with a wide range of competencies and tools in the areas of Business Management and Marketing, preparing them to respond to the most demanding challenges posed by the market.

The Bachelor's in Marketing Management is a disruptive program that allows you to learn the essential strategic competencies in the field of Marketing Management.

It responds to the ongoing challenges of the market and an international trend.

Be whatever you want to be with a Bachelor in Marketing from IPAM!