Designed for professionals who want to deepen their knowledge in building and managing an employer brand
A program that prepares professionals to manage the Marketing function in a 5.0 context, which is interactive, digital, customer-centric, and relational with multiple stakeholders.
Focus on developing leadership, management and strategy capabilities
A program that prepares professionals with a solid practical understanding of concepts, terminology, and technologies of AI applied to Marketing.
Designed to prepare professionals to lead in the current and future business environment
A program that prepares professionals with a digital vision and credibility to lead the digital transformation of the organizations they are integrated into, helping the Portuguese business community succeed in the new digital economy.