A program that delves into the use of data to guide marketing strategies, focusing on three major areas: Marketing Research, Intelligence and Visualization, and Analytics.
Designed to prepare professionals to lead in the current and future business environment
A cross-cutting view of the various components in the field of events with a focus on what is currently practiced and what the future of events may hold.
Focus on the global view of sales management and performance for decision-making optimization.
Focus on the development of strategies in creating creative and brand-consistent content for Social Media.